Adidas Apologizes For Bella Hadid 1972 Munich Olympics Shoes Ad After Backlash

Adidas is not getting a gold medal for an advertising campaign amid the war in Gaza … and her involvement with a shoe commemorating the Munich massacre pissed off folks at the American Jewish Committee.

The AJC called out Adidas for what it termed an “egregious error,” saying … “For Adidas to pick a vocal anti-Israel model to recall this dark Olympics is either a massive oversight or intentionally inflammatory. Neither is acceptable.”

It didn’t take long for Adidas to issue a mea culpa, posting an apology later Thursday on social media.

Adidas says … “We are conscious that connections have been made to tragic historical events – though these are completely unintentional – and we apologize for any upset or distress caused. As a result we are revising the remainder of the campaign.”
the shoe giant is apologizing for what many are calling a big antisemitic mistake.

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Here’s the deal … Adidas made Bella the face of its marketing plan for a retro sneaker referencing the 1972 Munich Olympics … the Games where Palestinian terrorists infamously murdered 11 members of Israel’s Olympic team after taking them hostage.